The Experience

The Experience captures a pivotal moment in rock history through the lens of legendary British photographer Gered Mankowitz. In 1967, at the height of London’s musical revolution, Mankowitz photographed the Jimi Hendrix Experience in two unforgettable sessions at his iconic Masons Yard studio. 

These intimate, striking images were taken just after Hendrix’s explosive BBC recordings and during his meteoric rise to stardom. Radiating charisma, raw energy, and style, Hendrix is captured here as he was transforming into a cultural icon and redefining the sound of a generation. 

This extraordinary collection is both a visual time capsule and a tribute to the artistry of two visionaries—one behind the camera, the other behind the music.